A diary entry on the London Book Fair’s small publisher support scheme, Julie Finch’s warning about narrowness, and what it actually feels like to be the person the industry keeps saying it wants to include
I run a two-person operation out of a converted garage in Walthamstow, which is a sentence I say with a straight face at industry events now because I’ve said it enough times that the initial embarrassment has entirely worn off. This year, for the first time in the six years I’ve been doing this properly, I actually got inside the London Book Fair without remortgaging anything, thanks to a support scheme specifically built for small independent publishers who couldn’t otherwise afford the badge, and I want to write honestly about what that actually felt like, because it wasn’t quite the triumphant moment I’d expected going in.
What The Scheme Itself Actually Involved
Eleven publishers were selected this year, judged on merit, geography, and how well we represented contemporary England, and I remember reading the announcement and feeling a small, genuinely uncomplicated flicker of pride sitting somewhere between the bigger, more established names on that list. I’m not going to pretend the criteria didn’t matter to me, or that being explicitly chosen for representing something beyond simple commercial viability didn’t land somewhere real.
Walking Onto The Actual Fair Floor
It’s a genuinely overwhelming space if you’ve spent six years watching it exclusively through other people’s conference photos on social media, stall after stall of publishers with marketing budgets larger than my entire annual turnover, agents moving through the crowd with the specific brisk confidence of people who know precisely which meetings matter and which ones don’t. I stood near the entrance for a solid five minutes before actually walking properly onto the floor, doing the thing where you pretend to check your phone while actually just getting your bearings.
The Keynote That Actually Reframed My Whole Week
Julie Finch, from Hay Festival Global, gave a keynote arguing that the genuine, central threat facing literature isn’t technology at all, it’s narrowness, narrowness of imagination, of opportunity, and specifically of which voices actually reach readers in the first place. She described festivals as a kind of public square for publishing, a space where readers and writers meet each other outside whatever an algorithm has already decided they should see, and I sat there scribbling notes I knew I’d want to reread later, because it was articulating something I’d felt for years without ever quite finding the right language for it myself.
Why That Specific Framing Actually Mattered To Someone In My Position
I publish, almost exclusively, writers who’d never get past the first algorithmic filter at a bigger house, work that’s genuinely strange or regional or quietly experimental in ways that don’t translate cleanly into a marketing one-liner. Hearing someone with Finch’s actual industry standing name narrowness specifically as the threat, rather than the more fashionable technological anxieties everyone else seems to be discussing, felt like being told the thing I do for almost no money in a converted garage might actually matter to the broader ecosystem rather than existing purely on its margins.
The Bibliodiversity Panels That Followed
The days that followed built directly on that opening framing, publishers and agents discussing how to actively protect what they kept calling bibliodiversity, the genuine range of voices and formats that keeps the whole reading ecosystem from collapsing into an increasingly narrow set of commercially safe bets. I found myself nodding along so vigorously during one particular panel on the invisible infrastructure behind reading access, translation, rights, format adaptation, that the person next to me actually turned to ask if I worked in that specific area myself.
The Party I Genuinely Wasn’t Expecting To Get Invited To
On the final night, somewhat to my own surprise, I ended up at the Canongate party, watching Jamie Byng himself spin old-school hip-hop for a room that included actual literary agents and authors I’d only previously encountered as names on book jackets. I want to be honest that I spent a genuine portion of that evening feeling like I’d wandered into the wrong room entirely, waiting for someone to politely ask to see my actual credentials.
What Actually Undercut The Triumphant Feeling I’d Expected
Here’s the part I keep turning over. Being explicitly included, funded, welcomed in, doesn’t fully dissolve the underlying awareness that I’m still, structurally, operating from a considerably more precarious position than nearly everyone else in that room, that next year’s fair might not have the same scheme, that my garage-based operation remains one genuinely bad quarter away from simply not existing anymore regardless of how warmly I was received this particular week.
What I’m Actually Choosing To Take From This Week Instead
Not false triumph, exactly, but something more useful. Finch’s argument about narrowness gave me a genuine framework for understanding why the work I do, however small, however financially precarious, actually matters structurally rather than just personally, why a healthy reading culture genuinely needs garage-based operations like mine scattered across it rather than existing purely as feel-good inclusion stories at industry events.
What Happens Now, Practically Speaking
I’ve come home with three genuine rights conversations still open, a stack of business cards I need to actually follow up on before the momentum fades, and a renewed, considerably more articulate sense of why I’m still doing this despite the numbers rarely making obvious sense on paper. Whether any of it translates into something that actually keeps the garage operation solvent through another winter, I genuinely don’t know yet. But for the first time in six years, I walked onto that fair floor as someone who’d been explicitly asked to be there, rather than someone quietly wondering if she even belonged in the room at all.
